BELSTAFF LAUNCHES ORIGINS FOR AW18

Belstaff launches the second iteration of the Origins capsule for Autumn Winter 2018. Following the successful launch of Origins earlier this year, Belstaff adds new silhouettes to the technical, modern collection.
 
Belstaff’s purpose, since 1924, has been to provide protective clothing for generations of pioneers. The Origins collection springs from this heritage, using lightweight, high-performance mobile materials and weatherproof functionality to create a range for today’s adventurers.
 
Since 1909 Eli Belovitch, Belstaff’s Founder, used his experience in weatherproofing and fabric development to create the now signature Belstaff wax cotton. Belstaff has continued to innovate materials throughout its 93year history in aviation, military, naval, mountaineering and moto. The launch of the Origins and the new thermoregulation technology showcases Belstaff’s constant quest for high performance functional protection.
 
Autumn Winter 2018 sees the launch of the new heat map technology applied to outerwear for the first time. This system has been engineered to ensure insulation where the body needs it the most, while a vent system releases warm air where the body produces more heat. A first for Belstaff, this new tried and tested system adds to the comfort and ease of wear, in an urban or outdoor setting.
 
Styles launching include:
 
ORIGINS TRIALMASTER EVO JACKET
Introducing the modern iteration of the iconic 4 pocket jacket made in Tri-layer stretch nylon with waterproof, windproof, breathable and moisture wicking membrane, with mesh finishing and added UV protection treatment. The stretch gives an incredible comfort for movement, while reflective details add safety. New manufacturing with sealed taped seams, laser cut pockets and bonded finishing gives protection, lightness and weatherproofing. Waterproof zippers, rubberised snaps and reflective cord add to the performance. A back vent system gives more breathability and movement. A hidden draw string, internal phone pocket and packable orange hood add versatility and a modern edge to the original design.

ORIGINS SLIPSTREAM JACKET
Showcasing an alternative 4 pocket silhouette with two chest pockets and two zipped pockets made in the Tri-layer stretch
nylon with waterproof, windproof, breathable and moisture wicking membrane with mesh finishing and added UV protection treatment. New manufacturing with sealed taped seams, laser cut pockets and bonded finishing gives protection, lightness and weatherproofing. Waterproof zippers, rubberised snaps and reflective cord add to the performance. A back vent system gives more breathability and movement. Packable orange hood, internal phone pocket, longer back and perforated back logo add more functionality.
 
ORIGINS TRIALMASTER EVO PARKA
Introducing an evolution of the 4 pocket silhouette into a winter parka made in Tri layer stretch nylon with a waterproof, windproof, breathable membrane, with inside down fill heat mapping thermoregulation system. This system has been engineered to ensure insulation where the body needs it the most, while a vent system releases warm air where the body produces more heat. The stretch gives an incredible comfort for movement while reflective details add safety. New manufacturing with sealed taped seams, laser cut pockets and bonded finishing gives protection, lightness and weatherproofing. Waterproof zippers, rubberised snaps, hidden draw string and internal phone pocket add more functionality. The orange lining adds a modern pop of colour.

Available from Belstaff stores, online and select retail partners globally, from September 2018

About BELSTAFF:
Belstaff is a modern British heritage brand steeped in the spirit of adventure, protecting independent spirits to venture free. In Belstaff, the fearless explorer and the stylish alike will discover clothing for a contemporary lifestyle influenced by Belstaff’s rich 94 year history, yet firmly rooted in the present and forever forward-looking.
Belstaff is headquartered in London and showrooms reside there and in New York, Milan and Munich. Belstaff is currently sold through its flagship on New Bond Street, and fifteen stores in Europe, the United States and Asia, through select wholesale distribution worldwide and on www.belstaff.com

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holly.robinson@belstaff.com

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